Get #Social media
Wondering if your business needs to be social?
Social media streams are like magazines that deliver your story to your most targeted audience, fans and peers, free.
Yup, it’s a good idea.
Our job? Help you create and post content that inspires, educates & connects.
2 billion monthly users
Five times the population of the United States. Facebook is the 3rd most visited site in the world, following Google and YouTube. Having an account is a good idea for business if only to join groups of like minded individuals. But considering the user base, it’s worth sharing your creative genius as well.
Excellent for: a mix of content, visual, text, videos.
1 billion monthly users
Video is quickly becoming the best way to connect with an audience if you are working with people across the country and want to make a personal connection. Mobile Youtube users spent 40 minutes on average session, up more than 50% year-over-year. If don’t mind getting behind a camera, this might be the venue for you.
Excellent for: tutorials, teaching, motivational speaking, connecting with a devoted fan base.
600 million monthly users
Instagram has some of the most creative user generated content and the highest amount of engagement compared to any other social media. They were bought by facebook so their algorythm is similar in that pictures with the most engagement (likes and comments) get shown to your followers (not all of your followers see all your posts). Use scheduling software like later.com to deliver a consistant and engaging message.
Excellent for: visual media, finding a devoted fan base.
319 million monthly users
Twitter is a micro-blog platform for short snippets of text or “tweets”. 54% of users surveyed by Twitter reported that they had taken action after seeing a brand mentioned in Tweets. If you’re a writer, publisher, or journalist this is the perfect medium for you. Although you can post videos and images, twitter is best for short and sweet text.
Excellent for small quick bits of written information.
150 million monthly users
Pinterest is a search engine for creative content. The beauty of it is that if you create content that people love, they will pin it to their board which will be shown to their audience who will also pin it. Each of these seperate pins link directly to your website! Like seeds in the wind they can spread far and wide.
Excellent for: visual media, branding, google rankings.
112 million monthly users
LinkedIn is a great place to have a resume, website link, headshot and testimonials. For creatives it can be a place to connect with business people and a place for business people to see if you are legitimate. This is something that you can setup and mostly let it sit as a link that google gives you credit for in rankings.
Excellent for: resume, website link & headshot.
25 million monthly users
Houzz is a website and online community about architecture, interior design and decorating, landscape design and home improvement. The company was founded in 2009 by a husband/wife team who were remodeling a home, but were having a hard time finding the right resources.
Excellent for: designers, architects, builders, connecting with a targeted demographic.
Not sure where to start?
Maintaining a consistent social media presence with specific messaging shows your ideal clients you are reliable; in values, message, quality and character. Gaining trust creates connection.